You may probably know the importance of UX/UI for advertising (and marketing) campaigns, but would you think that advertising can give UX/UI designers a few lessons and tips for their projects? The answer is: yes, it can! You would be surprised that advertising and UX/UI have some similarities…
As a marketer, you may find your plate is full of working out marketing strategies. Add to that the modern requirement for content creation, and you may begin feeling snowed under. However, many tools are available for combining design and marketing to enable you to work smartly and efficiently. By…
If you’re running a business or you’re working for a business website/app, it’s important you know how to optimize the UX/UI design of the business’ website or app. Design is as important as marketing, product quality or customer service. A great design will bring long-term benefits for the…
A website redesign is usually quite challenging, as you want to be sure you’re appealing to your target audience while also ranking well in search engines. Although, it can force you into rebranding and re-strategizing, as well as other benefits such as improving your website quality and giving…